This Subway Advertisement clearly has sex appeal to it. Its says a lot for only a few words and no pictures. Sex is a major part of our society so that would catch a lot of people's eyes. The Ad is simple yet interesting. It has humor to it too, catching the eye of many people of many different target audiences. It does not seem to appropriate for Subway however, so I am curious were such a bilboard was found.
This Old Spice Advertisement has it all. The half naked man projects sex appeal, the beach is beautiful and clear portraying perfection. The horse would appeal to people who ride horses. The entire Ad puts off a vacation sense therefore attracting the employed audience. Overall sex appeal combined with nature, perfection and horses will make this one a winner.
Nice job picking two very different ads with that similar hook of using "sex appeal."
ReplyDeleteAnd don't forget a little bit of humor, going on, too, in the Old Spice ad. The campaign "Smell like a Man" was a big winner for them.